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For the Consumer

APA Event Calendar

January 2008

Febuary 2008

March 2008

April 2008

Find APA at:
IECSC New York
April 27-29, 2008

 

Course:  75 minute Session.

      Treatments: Quality over Quantity.       

Summary:

As the skin and spa industry continues to climb within supply and demand – many extremes are showing up.  Over expensive treatments to overly cheap treatments.  Packing in a full ‘spa’ day without the details of a good service.  Coupons, discounts and specials for first time clients.  Learn how to navigate through these extremes, choose what will work for you and utilize them in your business.  In this course, you will also analyze your current service quality, learn what consumers demand, identify areas that need improvement, and engage tools to implement change.

Industry Owners, Directors, those in leadership positions and Independent Contractors can benefit from this class as it will provide valuable knowledge to implement in your business.  This is an interactive course, so bring your business challenges and find solutions to implement before you leave. 

 

Course: 3-hour advanced education workshop.

      Branding: Creating a booming bottom line with a cohesive business culture & image!

           

Summary:
            Experience greatness within your profitability after creating a cohesive, detailed business culture and image.  Take a look around your establishment and identify your current: business culture; establishment image; mission statement; facility; visual presentation of staff; treatments and products and special touches.  This is an interactive course in which attendees will be lead through an exercise to self-evaluate their establishment, understand their vision, find the missing links and create the spa’s presentation thoughtfully and cohesively.  By the end of the course, all attendees will have tools to implement their vision and brand with success.

May 2008

June 2008

July 2008

August 2008

September 2008

October 2008
   October 11-12th, Aesthetic Professionals Alliance Celebration: Premeire Skin Education & Show.  San Diego, CA

November 2008

December 2008

 

Copyright 2007, 2008